Addiction & Recovery in the Media

   Something in me needs to "talk back" to all this media mess around Tiger Woods that continues to unfold. I read an article by a white straight man this morning who is promoting 12-step buddhist recovery for Tiger. You can read it here:
http://www.huffingtonpost.com/darren-littlejohn/year-of-the-iron-tiger-se_b_477627.html
   Now: I'm all about recovery, but sex and drug and alcohol addiction don't just crop up b/c people feel like ruining their lives. Addiction is a symptom of our economic/social system that is based on material greed. The metanarrative about big bad black masculinity/sexuality and weakling white women conditions people into consumer (material and sexual) roles. When you're in a role, you're easier to control. And when you're in a role, it's easier to locate where you are and who you're with and why you're with them and what you might purchase or get addicted to. If you think addiction doesn't have systemic threads to it, just check out the location of liquor stores in neighborhoods all over the country. Check the concentration of fast food marketing to particular ethnic groups, or the proliferation of cosmetic surgery ads in places where women go looking for something, anything other than themselves for salvation. If you want to know how ridiculously "caught up" our media is with selling these stereo-types, just check out this cover of vanity fair:http://www.vanityfair.com/online/daily/2010/01/annie-leibovitz-comments-on-tiger-woods-cover-photo.html
   Photographer Annie Leibovitz is quoted as saying: “Tiger is an intensely competitive athlete—and quite serious about his sport. I wanted to reveal that in these photos. And to show his incredible focus and dedication.” What a crock. We had never seen images of Tiger like this until the "scandal" broke. While he was playing a predominantly white sport, we were seeing him in polo shirts and khaki pants. Then when he steps outside of his marriage with a bunch of Paris Hilton look alikes (oh yes: white feminity is being framed through this story too), we see him lifting weights, shirt-less, with vertical bars in the background?? Leibovitz is obviously owned.
   So what i'm personally struggling with is the absolutely obvious need we have for recovery in this economic climate--ecologically, socially and spiritually--being talked about in terms of symptom alleviation. If we don't take the greed-based, material-focused, dog-eat-dog spirit out of our currency with one another, those symptoms will continue to pop up no matter how many individuals are admitting their powerlessness. So yeah, meetings and steps and service are important, but where's the discussion on and commitment to systemic, structural shifting??